Narvana Imaging

My main product is a diagnostic ultrasound also called sonography or diagnostic medical sonography in the rural parts of Kenya. This is an imaging modality that uses sound waves to produce images of structures within the body. The images can provide variable information for diagnosing and directing treatment for a variety of diseases and conditions. It also helps guide biopsies, diagnose heart conditions and asses damage after heart attack. My ultrasound services will employ the use of Artificial Intelligence to help get accurate diagnosis following the challenge of radiologists in Kenya. Ultrasound is a safe imaging modality, noninvasive and does not use radiation.
In developing countries such as Kenya, the rural communities have limited access to diagnostic centers. Besides the unavailability of ultrasound and other diagnostic facilities, misconceptions, fears and poverty have further limited access to medical care. As a result of these, people in the rural areas get wrong diagnosis or blind treatments and also leads to increase in featal mortality rate. My idea will ensure people in the rural parts of Kenya are educated on diagnostic imaging techniques to cub the fears and misconceptions. The people in the rural areas will also get accurate diagnosis and reduce significantly featal mortality rate.
Provision of health-care services, and safeguarding the well-being of the population is recognized in the sustainable development goals (SDGs) as crucial in ensuring the continued development of a country. Diagnostic imaging forms a key component in modern health care, playing a vital role in the diagnosis and prognostication of disease as well as in monitoring response to treatment. The number of radiological examinations performed has increased over the past few years in Kenya. Kenya has a limited number of radiologists and many healthcare facilities lack basic imaging modalities such as ultrasound leading to delayed diagnoses and potentially increased morbidity and mortality. In addition, medical imaging is crucial in a variety of medical settings and at all major levels of health care. The use of diagnostic imaging services is essential in confirming, assessing and documenting the course of many diseases and response to treatment.
The business will earn its revenue from the service fees paid by the patients. The business will also seek partnerships with other organizations and the local governments to boost the revenue. The business will employ Artificial Intelligence to aid in fast reporting of images and this efficiency will lead to constant flow of patients and hence high revenue.
I am a Radiography and Imaging student in the Kenya Medical Training College and Ultrasound is one of my areas of study. To add on that, I have had a training as part of classwork in Health Systems Management. I therefore believe that I can comfortably run the business.
The unique features that my business has include educating the communities in rural areas to cub the misconceptions and fears that they have towards medical imaging. I will also conduct outreach services to reach many more people in the rural areas. I will have portable devices that will be used in areas where there is lack of electricity. For efficiency I will majorly use Artificial Intelligence following the scarcity of radiologists in Kenya. Artificial Intelligence (AI) excels at automatically recognizing complex patterns and providing quantitative assessment for imaging data, showing high potential to assist physicians in acquiring more accurate and reproducible results. As cross-sectional imaging, ultrasound (US) is well suitable for AI technology to standardize imaging protocols and improve diagnostic accuracy. My business will also have a mobile application, website and USSD service for booking, follow up and also educating the society.